Hi, I’m Carlos, the creative vision behind IZ Cinema. I have a lot to say. I’m a storyteller after all. But, if you’re just here for the short version, I’ll oblige: I make movies like this that excite, intrigue, and inspire. This isn’t just a job, it’s what I live to do. I’m personally invested in my work and clients love the results. I live in Santa Cruz, California with my wife and beautiful daughter. Done. Now, if you want to know the real story …
I started with my dad’s F2 Nikon Film Camera in the 90’s as a teen. Taking ill-advised road trips through the Southwest on a shoestring budget armed with a terrible collection of food only a teen could live off. I loved two things at the time: to run, and take photos. The Southwest is a playground for both. Eventually, I grew restless with just experiencing the peace. I had to share its magic, and photos alone weren’t enough; I had to share more. Enter the timelapse explosion of the 2000’s.
Turn photos into something moving. Show scale & movement. Perfect. I was hooked. In the mid 2000’s, I spent LOTS of time chasing clouds and standing by a tripod in bad weather, and it was worth every minute. It’s been an invaluable skill I still use in some of my films. Back then though, editing reels (like this one) I began to fall in love with how video could tell a story in a way that photo just couldn’t reach. Finally I went all-in and made a really amateur highlight video of a year in San Francisco. You’re NOT ALLOWED to watch this next clip if you haven’t seen any of my professional work first. Ok, you have? Good. The password is “panamania” No seriously, that’s the password. Go for it. I cringe at the amateurish style and footage, but also smile at old memories of people and places.
Fast-forward and I began making wedding videos, a lot of them. I got better at it. I learned that stories don’t always have to be told in chronological order. I got refreshed and experimented with style of edits. Telling a story is a joy and lights up my creative instincts: finding something special to wrap my lens around, embracing the importance of sound, and creating wonder. Having a growing family, it’s not lost on me just how precious having images and video are. After all, it’s one thing to hear about the good ole days. It’s another thing entirely to see them.
Outside of movie-making – which takes up a lot of my time – I try to enjoy playing with my little 3-year-old before she turns into a teenager who’s too cool for me. I still enjoy the outdoors with my wife. I try to surf when I can pull myself away from the computer. More often than not though, I play futevolei (or just “footvolley”), a Brazilian-born sport that is essentially… well just watch the video link.
Eventually for me it all comes back to being behind the desk editing another great story. The only thing I want to stop for is your call so I can get inspired about your wedding video. I’ve probably got a vision for an exciting way yours could be told. Give us a call and hear for yourself!